Opensignal, a leading global provider of independent connectivity insights, has unveiled a comprehensive broadband capabilities suite designed to help internet service providers (ISPs) enhance the quality of service and gain a competitive edge. The package centers on two core products: Broadband Spotlight and Broadband Focus, which together give ISPs a holistic view of their customers’ broadband experiences.
Broadband Spotlight acts as a broadband customer experience benchmarking platform. It enables ISPs to compare network performance against rivals at national, regional, and city levels, across a broad set of experiential metrics such as consistent quality and download speed. The platform provides an independent, birds-eye view of how an ISP’s service stacks up against top competitors.
Broadband Focus delves deeper into the drivers of customer experience, examining the speed, reliability, and consistency of service. It helps teams understand the what, where, when, and why of user experiences—both positive and negative—and can be used by internal groups to identify, isolate, and diagnose network issues without the need for extensive field visits.
“In a world with finite resources and costly deployments, operators must optimize every network investment decision,” said Shawn Heidel, President of Network Solutions at Opensignal. “Broadband Focus highlights lower-cost levers to improve customer experience across technologies, while Broadband Spotlight provides a clear, independent benchmark against leading rivals.”
The toolbox is now available to Opensignal partners in 16 markets, including the United States, Canada, Brazil, Mexico, the United Kingdom, Germany, Italy, Spain, Saudi Arabia, India, the United Arab Emirates, Japan, Indonesia, Australia, the Philippines, and Taiwan. Opensignal emphasizes that the suite builds on its established mobile measurement experience to deliver broadband analytics at scale.
About Opensignal
Opensignal is the leading global provider of independent insights into consumers’ connectivity experiences and choice of carrier. Its reports are widely recognized as a global standard for network and subscriber analytics, supporting operators with scorecards, engineering analytics, and consumer decision dynamics. The company maintains offices in the USA, Canada, the UK, Poland, and Singapore.
